Roofer Growth Hacks

Roofer Growth Hacks - Season 1 Episode 48 - How to Charge the RIGHT Price & Stock Up on Cash with Chris Crew

When things go south, you want to be the one sitting on a pile of cash! Today, we are joined by the President of Blue Collar Success Group, Chris Crew! Chris’ team is of coaches, marketing experts, and industry leaders who lift up blue-collar businesses. Chris discusses where Roofers can be more confident in their business and how they should look at their numbers. We would get a notepad out for this episode! You can find Chris and his team at: www.thebluecollarsuccessgroup.com
We know you will get value from today’s episode, so please take a moment to leave us a 5-star review! 
Don’t forget to grab your copy of The Ultimate Guide to Digital Marketing for Roofers here!
 
About:
The Blue Collar Success Group’s mission is to impact the lives of people – owners, and entrepreneurs to technicians and office staff – within your selected trade whether it be electrical, plumbing, heating, or air conditioning.
 
Timestamps:
[00:00 - 03:26] Intro/Chris Crew
[03:27 - 06:44] Blue Collar Success Group
[06:45 - 12:15] Where Owners Should Start & EOS
[12:16 - 15:33] Common Mistakes Roofers Should Avoid
[15:34 - 20:42] Know Your Numbers (Margins)
[20:43 - 28:21] Industry Trends
[28:22 - 28:38] RoofingSite.com Ad (special offer)
[28:39 - 35:58] Lightening Round
[35:59 - 37:44] Takeaways
[37:45 - 38:53] Outro/Contact
 
Resources:
RoofingSites:  https://www.roofingsites.com/
 
Connect with us!
Spotify: https://bit.ly/RoofingSites-Spotify 
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/

Roofer Growth Hacks - Season 1 Episode 47 - The September State of Marketing for Roofers with Chris Hunter

What should roofers be paying attention to in Q4? Chris leads the conversation in today’s first monthly, “State of Marketing for Roofers!” Chris talks about what is on the horizon with his team at RoofingSites.com and breaks down what Roofers sub $1M and $1M+ should do in their marketing. Chris gives some key recommendations that will move the needle for your company and important reminders to make sure those leads aren’t going to waste!
We know you will get value from today’s episode, so please take a moment to leave us a 5-star review! 
Don’t forget to grab your copy of The Ultimate Guide to Digital Marketing for Roofers here!
 
About:
RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!
Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!
 
Timestamps:
[00:00 - 00:58] Intro/Monthly State of Marketing
[00:59 - 02:49] Ad Channel Price Hike
[02:50 - 09:56] Recommendations for sub $500K-$1M Roofers
[09:57 - 15:00] Recommendations for $1M Roofers
[15:01 - 17:00] Email Campaigns
[17:01 - 18:32] Key Hire You Should Make
[18:33 - 19:31] Outro/Contact
 
Resources:
RoofingSites:  https://www.roofingsites.com/
 
Connect with us!
Spotify: https://bit.ly/RoofingSites-Spotify 
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/

Roofer Growth Hacks - Season 1 Episode 46 - Roofers Are Not Firefighters with Vicki Suiter

You’re in the service industry, you didn’t sign up to be a firefighter! Today, we are joined by the CEO and President of Suiter Business Builders, Vicki Suiter! Vicki is a veteran in the service industry and has helped many small business owners for over 30 years! Vicki shares mechanisms for Roofers to implement with their teams to grow faster and get owners out of the day-to-day operations. If listeners want to dive deeper, Vicki is also the author of The Profit Bleed, which teaches contractors about margins to save their businesses!
We know you will get value from today’s episode, so please take a moment to leave us a 5-star review! 
Don’t forget to grab your copy of The Ultimate Guide to Digital Marketing for Roofers here!
 
About:
Suiter Business Builders are dedicated to giving you and your team the insight, understanding, and tools to manage your business with clarity and confidence so that you can design and build your business to suit your particular specs.
 
Timestamps:
[00:00 - 02:52] Intro/Vicki Suiter & Suiter Business Builders
[02:53 - 04:48] Building Leaders
[04:49 - 10:00] The Choice Roofers Have to Make
[10:01 - 14:37] How Vicki helped scale a company (story)
[14:38 - 19:11] How to Coach People Out of Micro-Management
[19:12 - 23:09] Common Mistakes Roofers Should Avoid
[23:10 - 25:58] Industry Trends
[25:59 - 26:15] RoofingSite.com Ad (special offer)
[26:16 - 31:33] Lightening Round
[31:34 - 33:35] Takeaways
[33:36 - 34:37] Outro/Contact 
Resources:
RoofingSites:  https://www.roofingsites.com/ 
 
Connect with us!
Spotify: https://bit.ly/RoofingSites-Spotify 
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/

Roofer Growth Hacks - Season 1 Episode 45 - Local Service Ads Mastery for Roofers with Chris

Are you paying for Google Ads and seeing no results? In today’s workshop, Chris shares one of Google’s latest tools around Local Service Ads! If you’ve been dumping money into Google Ad campaigns, Chris shares a performance-based tool to make every dollar count towards marketing your roofing company! Don’t forget to grab your free resources, prompt cheat sheets, AI SEO expert course, and Chris’ book Digital Guide to Marketing for Roofers these all can be found at www.roofingsites.com/ai-workbook!
Find more business-growing information in The Ultimate Guide to Digital Marketing for Roofers here https://go.roofingsites.com/! 
About:
RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!
Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!
 
Timestamps:
[00:00 - 02:49] Intro/Local Service Ads Mastery
[02:50 - 03:45] 4R Marketing System
[03:46 - 05:39] Highest Buyer Intent (Google)
[05:40 - 09:02] Google Ad Examples (Map Pack & Local Service Ads)
[09:03 - 15:16] Reality about Google Ads / Why You Need LSA’s
[15:17 - 20:37] LSA’s; Setup & Verification
[20:36 - 24:14] LSA’s; Profile, Budget, and Job Types
[24:15 - 27:53] LSA’s; Photo and Settings
[27:54 - 30:20] LSA’s; Service Area and Business Hours
[30:21 - 36:04] LSA’s; Daily Management
[36:05 - 46:58] Tips & Tricks
[46:59 - 48:55] Outro & Free Resources 
 
Resources:
RoofingSites:  https://www.roofingsites.com/
 
Connect with us!
Spotify: https://bit.ly/RoofingSites-Spotify 
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/

Roofer Growth Hacks - Season 1 Episode 44 - Getting Your Marketing RIGHT with Russ Stephens

Are you looking to retire in the next 5 years? Even if you just started you want to start off RIGHT! We are joined by Co-Founder of the Association of Professional Builders, Russ Stephens, to discuss where roofers can improve their business with systems and where they should be doubling-down to make higher profit margins. Russ and his team have helped many builders, roofers, and contractors systemize their businesses and he also shares some insights of how contractors operate in other countries!
We know you will get value from today’s episode, so please take a moment to leave us a 5-star review! 
Don’t forget to grab your copy of The Ultimate Guide to Digital Marketing for Roofers here!
About APB (Association of Professional Builders):APB’s mission is to increase the number of Professional Builders in the industry and improve the experience for both builders and consumers in the process.
The Association of Professional Builders was founded in 2014 by Russ Stephens and Sky Kolade to help established custom home builders generate more leads, more sales, and increase their margins while improving the building experience for their clients.  
Today, we empower builders across nations with essential systems, templates, and training, catalyzing positive change within the industry.
Timestamps:
[00:00 - 03:09] Intro with Russ Stephens
[03:10 - 06:22] What Roofers Should Be Doing
[06:23 - 09:28] What APB Provides to Builders / Ideal Client
[09:29 - 10:50] Advice for Roofers Starting Out
[10:51 - 16:08] Common Mistakes Business Owners Make / Trends
[16:09 - 18:27] Difference in the US and Other Countries (Safety)
[18:28 - 18:43] RoofingSite.com Ad (special offer)
[18:44 - 21:29] Lighting Round
[21:30 - 23:19] Takeaways
[23:20 - 24:16] Outro/Contact
 
Resources:
Website:    https://www.associationofprofessionalbuilders.com/about
https://www.linkedin.com/in/russstephens/?originalSubdomain=au
             
RoofingSites: https://www.roofingsites.com/
Connect with us!
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/

Roofer Growth Hacks - Season 1 Episode 43 - Train AI on Your Company! V.2

Have you ever created an executive assistant in minutes? In today’s workshop, Chris shows off his framework to help roofers train AI to help their company! Chris uses ChatGPT and Claude with extensive prompts and shows how you can do the same! If you haven’t embraced AI yet this is a perfect episode for you to start implementing these tools in your company TODAY! Don’t forget to grab your free resources, prompt cheat sheets, AI SEO expert course, and Chris’ book Digital Guide to Marketing for Roofers these all can be found at www.roofingsites.com/ai-workbook!
Find more business-growing information in The Ultimate Guide to Digital Marketing for Roofers here https://go.roofingsites.com/! 
About:
RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!
Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!
 
Timestamps:
[00:00 - 02:34] Intro/Train AI for Your Roofing Company
[02:35 - 07:35] How AI will Help Your Business & 4R Marketing System
[07:36 - 11:07] What to Train AI On
[11:08 - 13:17] Perfect Prompt Framework
[13:18 - 19:20] Prompts in ChatGPT & Custom GPT’s
[19:21 - 22:34] OpenAI API (Your Assistant)
[22:35 - 24:10] Prompts in Claude
[24:11 - 31:23] Tips when using Claude & ChatGPT
[31:24 - 35:03] Tips on creating a Custom GPT[35:04 - 36:22] Tips when using Claude API
[36:23 - 37:39] Steps to Train AI on Your Company & Recap
[37:40 - 40:56] Outro & Free Resources 
Resources:
RoofingSites:  https://www.roofingsites.com/      
 
Connect with us!
Spotify: https://bit.ly/RoofingSites-Spotify 
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/

Roofer Growth Hacks - Season 1 Episode 42 : Be Ready to Sell Your Business TODAY with Claudio Vilas

Are you looking to sell your business in the next 5 years? Whether you want to sell in the future or not, you need to be ready to sell TODAY. We are joined by Roofing Business Broker, Claudio Vilas, to discuss all of the guardrails that our roofers should have in their business so they are ready to sell. Claudio breaks down how business owners can start implementing habits and the details business owners should take to get everything above board when life inevitably happens.
We know you will get value from today’s episode, so please take a moment to leave us a 5-star review! 
Don’t forget to grab your copy of The Ultimate Guide to Digital Marketing for Roofers here!
About Claudio:Claudio has over 25 years of experience as both an international executive for Fortune 500 companies, and as an entrepreneur. He was formerly a Marketing Director for Latin America, overseeing sales of over $300 million, and a Domestic Channel Marketing Director, overseeing sales of over 1 Billion. More recently, as a business owner, he owned several different businesses in South Florida. Claudio is a passionate entrepreneur and enjoys helping his clients achieve their fullest potential, assisting them in either buying or selling their businesses.
 
Timestamps:
[00:00 - 02:42] Intro with Claudio Vilas
[02:43 - 06:10] What Roofers Should Be Doing
[06:11 - 09:13] Pitfalls for Roofers
[09:14 - 13:26] The Focus / Ready to Sell
[13:27 - 15:54] EOS / Profit First
[15:55 - 22:28] Biggest Mistakes Business Owners Make / Trends
[22:29 - 22:46] RoofingSite.com Ad (special offer)
[22:47 - 27:37] Lighting Round
[27:38 - 29:14] Takeaways
[29:15 - 30:19] Outro/Contact
 
Resources:
Website:    https://www.cvbusinessbroker.com/aboutme
      https://www.linkedin.com/in/claudiovilas-business-broker/
             
RoofingSites: https://www.roofingsites.com/
Connect with us!
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/

Roofer Growth Hacks - Season 1 Episode 41 - Train AI on Your Company with Chris

Did you know you can train AI on your own company? In today’s workshop, Chris dives deep into how you can train AI with content that you already have for your company. Chris uses ChatGPT and Claude with very extensive prompts and shows how you can do the same! If you’ve been looking for a personal assistant, today you’ll learn how to create your assistant to help your roofing business! Don’t forget to grab your free resources, prompt cheat sheets, AI SEO expert course, and Chris’ book Digital Guide to Marketing for Roofers these all can be found at www.roofingsites.com/ai-workbook. !
Find more business-growing information in The Ultimate Guide to Digital Marketing for Roofers here https://go.roofingsites.com/! 
About:
RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!
Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!
 
Timestamps:
[00:00 - 02:27] Intro/Train AI for Your Roofing Company
[02:28 - 07:25] How AI will Help Your Business & 4R Marketing System
[07:26 - 10:42] What to Train AI On
[10:43 - 12:52] Perfect Prompt Framework
[12:53 - 23:33] Using Prompts in ChatGPT & API’s
[23:34 - 28:50] Using Prompts in Claude
[28:51 - 36:00] Tips when using Claude & ChatGPT (Custom GPT’s)
[36:01 - 37:22] Back to Claude (API)
[37:23 - 38:38] Steps to Train AI on Your Company & Recap
[38:39 - 41:28] Outro & Free Resources 
Resources:
RoofingSites:  https://www.roofingsites.com/
 
Connect with us!
Spotify: https://bit.ly/RoofingSites-Spotify 
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/